A year and a half after filming wrapped in downtown Amherst, “The Bronze” is finally getting its big screen debut.
The R-rated comedy is getting a limited release in major cities — just don’t expect to see it anywhere close to home.
Amherst Cinema owner Mark Costilow said he does not plan to publicly show the movie, though he hasn’t completely ruled it out. Full of foul-mouthed humor, “The Bronze” doesn’t fit his normal business model of family-friendly fare.
“I just don’t think it would fill the theater for two or three weeks, whatever the minimum run would be, to make it profitable,” he said.
Nor has Regal Cinemas listed show times for “The Bronze” at its Cobblestone 20 location in Sheffield Township, or other Regal locations in Cuyahoga County. Online ticket-seller Fandango says the movie isn’t available to watch anywhere in our Northeast Ohio market.
There may be one exception: Cleveland Cinemas, which operates several smaller theaters across the region, including the Apollo in Oberlin, lists the film as starting Friday, March 18 at its Cedar Lee Theatre in Cleveland Heights.
However, a call to Cedar Lee revealed there’s some question about whether it will carry “The Bronze.” Workers there said it’s still “in limbo.”
We learned a private screening was held Tuesday at Amherst Cinema with a press blackout; only local folks who had a hand in making the movie were allowed to view it.
About 250 people attended, Costilow said.
“It was real nice for a lot of the cast and crew and the extras that were part of the production. It was the first time they all got to see themselves on screen,” he told the News-Times.
While Hope, the main character played by Melissa Rauch of CBS’ “The Big Bang Theory,” had a “terrible attitude and foul mouth,” Costilow said the story did hold his interest and he felt good by the time the lights went back up.
Amherst locales feature prominently in the film, including the Quarry Cafe, Park Lanes, North Lake Street, and a Brandt Avenue home.
“The town looked nice. There were a lot of extras who portrayed the citizens of Amherst and they seemed like really nice people. They took pride in their town and their businesses,” said Costilow, who in addition to running the Church Street theater also serves as mayor. “The stores looked nice. They showed our railroad underpasses a couple of times. It looked like every little town in America.”
The entire city of Amherst is thanked in the credits, as are former mayor David Taylor and Main Street Amherst director Teresa Gilles.
Only time (and box office receipts) will tell whether “The Bronze” gets a wider release.
This is certain: Competition will be fierce. The limited run pits it against big-budget titles like “10 Cloverfield Lane” and “London Has Fallen” in its opening weekend, and March 25 it will face the juggernaut of “Batman V Superman: Dawn of Justice.”
And critics have not been kind to “The Bronze.” It’s riding a 5.3/10 rating on the Internet Movie Database and has garnered positive marks from just 12 percent of professional reviewers on the site Rotten Tomatoes.
The film also stars Gary Cole (“Office Space” and “Talladega Nights”), Sebastian Stan (“Captain America: Civil War” and “Black Swan”), Thomas Middleditch (“The Wolf of Wall Street” and “Silicon Valley”), and Haley Lu Richardson (“The Last Survivors” and “Ravenswood”).
Jason Hawk can be reached at 440-988-2801 or @EditorHawk on Twitter.
File photo Park Avenue is turned into a set during filming of “The Bronze” in 2014. Now the movie is ready for limited release.
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